Top NFT Influencers to Follow in 2024

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The world of non-fungible tokens (NFTs) continues to evolve at a rapid pace, capturing the attention of creators, collectors, and investors alike. As digital ownership becomes more mainstream, NFTs have emerged as a transformative force in art, gaming, fashion, and even real estate within the metaverse. With the global NFT market projected to grow significantly in the coming years, staying informed is no longer optional—it’s essential.

According to industry estimates, the NFT sector is on track to reach multi-billion-dollar valuations, driven by increasing adoption and innovation. By 2027, the number of active NFT users could exceed 19 million, signaling a massive shift in how people interact with digital assets. Whether you're an artist launching your first collection or a brand exploring Web3 marketing, understanding the ecosystem is key.

One of the most effective ways to stay ahead is by following top NFT influencers—trusted voices who break down complex trends, spotlight emerging projects, and foster vibrant communities. These key opinion leaders (KOLs) don’t just share content; they shape narratives, influence market sentiment, and open doors for new opportunities.

👉 Discover how top creators are leveraging blockchain platforms to launch successful NFT projects.

Who Are NFT Influencers?

NFT influencers are passionate advocates and experts deeply embedded in the Web3 space. They use platforms like Twitter (X), YouTube, Discord, and Telegram to share insights on NFT drops, market trends, airdrops, metaverse developments, and blockchain technology. More than just promoters, many are active collectors, project founders, or digital artists contributing meaningfully to the ecosystem.

For creators and brands, collaborating with credible NFT influencers can dramatically boost visibility and credibility. Their engaged audiences trust their recommendations, making influencer partnerships a powerful tool for launching collections or building community momentum.

But not all influencers are equal. Authenticity, engagement quality, and expertise matter far more than follower counts. That’s why it’s crucial to follow—and potentially collaborate with—those who bring real value through education, transparency, and long-term involvement in the space.

Let’s explore some of the most impactful NFT influencers across major platforms in 2024.

Leading NFT Influencers on Twitter (X)

Gary Vaynerchuk

Followers: 3.1M

Gary Vaynerchuk—widely known as Gary Vee—is a serial entrepreneur, investor, and one of the most recognizable figures in the NFT world. As CEO of VaynerMedia, he’s long been a pioneer in digital marketing. His entry into Web3 with VeeFriends, an NFT collection that grants access to his annual VeeCon event, solidified his status as a thought leader.

Vaynerchuk doesn’t just talk about NFTs—he lives them. Through candid commentary and strategic insights, he educates his massive audience on personal branding, community building, and the future of digital ownership.

Farokh

Followers: 348.3K

Farokh Sarmad is a prominent Web3 advocate and NFT collector whose influence extends beyond social media. He launched Rug Radio, one of the first decentralized media ecosystems built on blockchain, offering a platform for discussions around crypto investments, NFT culture, and decentralized finance (DeFi).

His collaborations with major brands like Uniswap and Ledger highlight his credibility and reach within both technical and mainstream circles.

Pranksy

Followers: 438.9K

Pranksy is a legendary figure in the NFT space—not only for his impressive collection but also for his role in shaping community engagement. Known for organizing real-world NFT meetups and championing early-stage projects, Pranksy bridges the gap between digital art and physical experiences.

He also founded NFTBoxes, a platform offering randomized Ethereum-based NFT packs, further demonstrating his commitment to innovation in the space.

CryptoPunks

Followers: 300.9K

As one of the earliest and most iconic NFT collections, CryptoPunks needs no introduction. Launched in 2017 by Larva Labs, these pixelated avatars have become cultural artifacts, owned by celebrities like Jay-Z, Snoop Dogg, and Serena Williams.

Their official Twitter account serves as both a historical archive and a pulse on high-profile activity in the NFT market.

Real Miss NFT

Followers: 164.1K

As one of the most visible female voices in the NFT space, Real Miss NFT combines digital artistry with education. She actively promotes inclusivity and empowers emerging artists through her content.

Her upcoming project, Metanatics, explores avatar creation in the metaverse, blending fashion, identity, and blockchain technology in innovative ways.

Beanie

Followers: 176.6K

Beanie is a multi-project entrepreneur behind ventures like Pixel Vault, Punks Comic, and Meta Hero. His focus isn’t just on collecting—it’s on building sustainable ecosystems within Web3.

On Twitter, he shares actionable advice on NFT trading, market analysis, and how macro trends affect digital asset values.

Deeze

Followers: 250.6K

Deeze is the director of Fractional.art, a platform that allows fractional ownership of high-value NFTs. He’s also involved with NEONDAO, which enables users to create unique avatars for use in virtual worlds.

A frequent host of Twitter Spaces and podcast guest, Deeze emphasizes accessibility and community-driven innovation in the NFT space.

Top NFT Influencers on YouTube

Alex Becker

Subscribers: 1.33M

Alex Becker blends financial literacy with crypto education, making complex topics accessible to beginners. His YouTube channel covers wealth-building strategies, NFT investing, and SaaS entrepreneurship.

With ventures like Market Hero and his best-selling book The 10 Pillars of Wealth, Becker brings a data-driven approach to digital asset investment.

👉 Learn how successful creators use blockchain tools to monetize their work effectively.

WEB3 Revolution

Subscribers: 210K

Hosted by a team from Social Gains Media, this channel dives into NFT gaming, metaverse trends, meme tokens, and Web3 technology. Their clear breakdowns help viewers understand everything from play-to-earn mechanics to decentralized identity.

Ellio Trades

Subscribers: 574K

Ellio Trades is both a creator and educator, known for founding SuperFarm and Play Imposters. He regularly hosts AMAs with project founders, offering behind-the-scenes insights into new launches.

His content focuses on market shifts, investment psychology, and practical tips for navigating volatility.

CryptoCoins NFT Gaming

Subscribers: 114K

Run by William of Social Gains Media, this channel specializes in blockchain gaming tutorials and project reviews. It’s ideal for those looking to understand how P2E (play-to-earn) models work and which games offer real utility.

Giancarlo Buys Tokens

Subscribers: 107K

Focused exclusively on NFTs, Giancarlo’s channel explores free mint opportunities, under-the-radar collections, and beginner-friendly guides. His straightforward style makes it easy for newcomers to get started without feeling overwhelmed.

Most Active NFT Communities on Discord

VeeFriends

Members: 333.7K

Gary Vee’s Discord server is one of the largest and most structured communities for NFT holders. With dedicated channels for activations, mini-drops, and educational resources, it fosters meaningful engagement beyond speculation.

OpenSea

Members: 238.4K

As the leading NFT marketplace, OpenSea’s Discord offers support, feedback loops, and multilingual channels (Spanish, Italian, Korean), ensuring global participation.

Decentraland

Members: 170.6K

This server supports one of the original metaverse platforms. Members discuss land development, event planning, and DAO governance—key aspects of decentralized virtual worlds.

Enter

Members: 39.9K

Enter stands out for its personalized onboarding system. New members answer interest-based questions and are auto-assigned to relevant channels covering education, art showcases, and mini-games.

Crypto Dads

Members: 30.5K

A niche but growing community focused on fathers in crypto. Members share trade calls, parenting-in-Web3 insights, and strategies for teaching kids about blockchain.

Popular NFT Telegram Channels

How Can Influencers Boost Your NFT Project?

Top NFT influencers act as trusted filters in an overcrowded market. When they endorse a project, their audience listens—often leading to increased traffic, higher mint rates, and stronger community engagement.

But success depends on alignment: choose influencers whose values match your project’s vision. Look beyond vanity metrics—evaluate engagement rates, past collaborations, content quality, and community sentiment.

👉 See how leading projects partner with Web3 platforms to maximize exposure and utility.

Frequently Asked Questions (FAQ)

Q: Why should I follow NFT influencers?
A: They provide timely updates on trends, drops, scams to avoid, and educational content that helps both beginners and experienced users navigate the fast-moving Web3 landscape.

Q: Are all large-following influencers trustworthy?
A: Not necessarily. Some have inflated follower counts due to bots or paid promotions. Always check engagement quality—look at likes, comments, shares—and review their past project endorsements.

Q: Can influencers help promote my own NFT collection?
A: Yes—but only if done strategically. Partner with those whose audience aligns with your niche. Authenticity matters more than reach.

Q: What red flags should I watch for when evaluating an influencer?
A: Repeated promotion of failed or suspicious projects, lack of original content, sudden shifts in tone or focus without explanation.

Q: Is it worth joining NFT Discord or Telegram groups?
A: Absolutely. These communities offer networking opportunities, early access to announcements, live AMAs, and peer support from fellow enthusiasts.

Q: How do I start engaging with the NFT space safely?
A: Begin by following reputable influencers and communities. Never invest based solely on hype—always do your own research (DYOR).


By following these top voices and understanding how influencer dynamics shape the market, you position yourself at the forefront of the next wave of digital innovation.